Articles

Iacocca Gets New Wheels

Lee Iacocca, father of the Mustang and the minivan, the impresario who engineered one of the most audacious corporate comebacks in capitalist history, left...

THE SUNSHINE BOYS

THE AUDITORIUM AT THE CHRYSLER technology center in Auburn Hills, Michigan, was dense with emotion three years ago when Lee Iacocca attended the company's annual...

Automobiles: Jockeying for Position

For more than a decade now, Lee Iacocca has been synonymous with Chrysler Corp. -- for good and for ill. Almost singlehandedly he persuaded Congress in 1979 to...

Iacocca Ii, The Sequel

Ford may be the most successful U.S. automaker at the moment, but Chrysler Chairman Lee Iacocca is not about to give up his standing as America's best- liked...

Can Iacocca Do It Again?

Flying at 30,000 ft. over the frozen flatlands of Ohio, where a winter storm was barreling eastward, the Gulfstream jet shuddered violently. The big man in the...

A Spunky Tycoon Turned Superstar

In his book and in his conversation, he goes hardly a page or a half-minute without mentioning "guys"--specific guys or guys in the abstract, guys who build...

Sing Me No Torch Songs

It was hardly a battle of equals. In one corner, Lee Iacocca, 61--the industrial wizard who, with a little help from his federal friends, lifted Chrysler Corp...

Thanks, But No Thanks

Lee Iacocca does not want to be President of the U.S. Sure, the man has led a triumphant life: the son of Italian immigrants, he scratched his way to the top of...

A Letter From the Publisher: Apr. 1, 1985

Chrysler Chairman Lee Iacocca has had such a long and distinguished career in the auto industry that even before the reporting on this week's cover story %...

Business: Chrysler Gets Some Firepower

Feisty Lee Iacocca is back at the wheel again ft "Johnny called me and said, 'Why don't you come over and give me a hand?' " So said former Ford President Lee...

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